Lighting plays a very crucial role in our lives. 365 days in a year people use lights in residences, offices and public spaces. Lighting is also an important element in festivals and special events. For retail lighting shop business, the high demand for lighting is indeed a great advantage. However, to create a big difference in profit margins and influence the minds of the customers you need to know what kind of lighting will sell the most. It is imperative for the business to have different kinds of lighting in its collection which will get a lot of attention.
Let us look at the different types of lighting which you must offer in the lighting shop to create a grand first impression and also to enhance the sales and revenue:
- Ambient or General Lighting
This is perhaps the basic range of lighting which a shop must have. Ambient or general lighting basically spreads a soft glow which lightens up a particular area. They are perfect to carry out the daily activities without strong glares impacting the eyes. These lightings are also quite attractive to the photographers or cinematographers. For both photographers and cinematographer, it is a routine practice to visit any lighting shop to find ambient lighting to serve their purposes. This is because these lightings work both at personal level and professional levels. They are in fact mandatory to be used by the professionals. Ambient light is required for creating a natural light in a room when a photo or video is being shot. Few examples of general or ambient lighting you can keep in your lighting store are wall lights, track lights etc.
- Task Lighting
Task lighting is another type of lighting. They are a lot smaller as compared to ambient lighting and remain concentrated at a particular region. There are many who prefers using a spotlight which helps them to focus on a particular work with precision. For instance, people who work at their desks and are involved in certain projects that require a fine stream of light to help them carry out their work appropriately can use task lighting. Keep a collection of different task lighting in your lighting shop to cater to this niche of customers. Task lighting is mainly for carrying out specific tasks as focused attention is given to a specific region using this type of lighting.
This type of lighting not only helps to carry out precision works but also creates a natural stimulation for the human brains. People often finds it helpful to remain alert and enhance their level of concentration. The range of task lights which a lighting shop should have are desk lamps, floor lamps, and swing arm lamps.
- Accent Lighting
Accent lighting helps to add style and a bit of drama in the area where it is being used. When you visit best lighting shop you can explore this type of lighting which comes in indoor as well as outdoor uses. For getting certain things illuminated and transform the dull regions to well-lit areas, often accent lighting is used.
Some of the accent lights are even used for artistic works, displaying special area of the bookshelves or focus on showpieces on shelves. Homeowners and interior decorators use accent lighting to enhance specific areas of the property. One example of an accent lighting is the outdoor accent lighting which people use to put special focus on certain areas on the exterior of the residence.
Most of the time we put very little effort or though when we go to lighting shop to purchase a light. However, if you explore the above lighting you will understand how you can use them and enhance the beauty of your home and surrounding.